Schema markup that improves SERP visibility 5
Article, BreadcrumbList, and Person schema—plus where custom JSON-LD fits.
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Schema
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Articles tagged Schema
Sitemaps: keep them small and correct 6
No 404s, no redirects, include images, and keep each file under the URL limit.
Redirects without chains 8
How to migrate URLs safely and keep logs exportable for QA.
Internal linking that actually scales 2
How to design links, anchors, and hubs without creating noise or cannibalization.
Canonical URLs: rules you can trust 3
Avoid duplicate content traps with consistent canonicals across filters and pagination.